Potatoes Without Borders is a network of people dedicated to promoting the sustainable use of potatoes and potato-derived products around the world. To further this goal, PWB is planning to launch an innovation challenge in the near future, inviting young people to submit their ideas and prototypes for novel consumer products made primarily from potatoes or potato-derived materials, such as starch.

Innovation challenges have gained popularity in recent years as a way to foster creativity, collaboration, and problem-solving skills in young people. These challenges provide a structured environment for young people to experiment with different ideas and technologies, learn from other participants and industry experts, and receive feedback and validation for their ideas.

Young people and innovation

The role of young people in innovation challenges is particularly important, as they bring a fresh perspective and a unique set of skills and experiences to the table. They are often more attuned to emerging technologies, trends, and cultural shifts, and are more likely to challenge conventional thinking and assumptions.

The PWB innovation challenge will aim to tap into this creativity and energy. We believe this will not only promote the sustainable use of potatoes, but also inspire the next generation of innovators and entrepreneurs to explore the many possibilities of this versatile crop.

The challenge will be open to young people from all over the world, regardless of their background or expertise. The participants will be required to submit a detailed proposal outlining their idea, as well as a working prototype if possible. The proposals will be evaluated by a panel of judges with expertise in the fields of agriculture, food science, and entrepreneurship.

We believe the PWB innovation challenge will be a unique opportunity for young people to showcase their creativity and problem-solving skills, as well as to make a real impact on the world. The challenge has the potential to generate groundbreaking solutions that can help address some of the world’s most pressing problems related to food sustainability and security.

“Reimagine the Potato”

At present, we are considering calling the upcoming innovation challenge the “Reimagine the Potato” Challenge. This name reflects the goal of the challenge, which is to encourage participants to come up with novel and innovative uses for potatoes and potato-derived materials.

The name “Reimagine the Potato” also has a positive and inspiring tone, which may appeal to young people and encourage them to get involved in the competition. It suggests that there are endless possibilities for this versatile crop, and that creative solutions can have a real impact on the world.

Of course, the name of the challenge is subject to change, and we welcome feedback and suggestions from our stakeholders and the broader potato community. We believe that a well-chosen name can help to generate excitement and interest in the competition, and we are committed to selecting a name that accurately reflects the spirit and purpose of the challenge.

Once we’re ready to launch the Challenge, we’ll post information on our website and spread the word as best we can on other media outlets as well.