Industry veteran brings fresh marketing expertise and deep-rooted passion for potatoes to expanding North American team.
HZPC Americas Corp., the North American arm of the Royal HZPC Group, is proud to announce the appointment of Sean Davenport as its new Business Development Manager, signaling a continued commitment to growth, innovation, and connection across the potato value chain in North America.
Rooted in the Potato Industry
Davenport, a seasoned professional with deep familial roots in potato farming, brings a lifetime of exposure to the sector. With years of experience in the fresh produce marketing world, he has cultivated valuable connections and insights that align closely with HZPC Americas’ mission.
Most recently, Davenport served as Marketing Manager at Potandon Produce, where he worked with a wide range of stakeholders across the potato and onion industries. His extensive understanding of marketing dynamics and his reputation for building meaningful relationships are expected to bring immediate value to HZPC’s operations.
Driving Value Chain Differentiation
In his new role, Davenport will focus on expanding HZPC Americas’ presence by building on existing relationships and identifying new growth opportunities within the fresh potato and onion sectors. His primary objective will be to strengthen the company’s efforts to differentiate potatoes in the North American marketplace, ensuring that growers, distributors, and retailers benefit from HZPC’s innovative genetics and global expertise.
Davenport will also play a key role in supporting Potato Glory, an HZPC-owned brand aimed at delivering inspiration and added value across the supply chain—from farm to fork.
Leadership Perspective on Davenport’s Appointment
“I am excited for the diverse background Sean will bring to this role,” said Aron Derbidge, President of HZPC Americas Corp. “His strong ties to the potato industry, combined with his robust university experience, will assist us in bringing our world-class research and genetics to the entire potato value chain.”
Derbidge emphasized that Davenport’s balanced blend of practical field knowledge and strategic marketing acumen makes him an ideal leader to help execute the company’s ambitious growth plans across North America.
About HZPC Americas and the Royal HZPC Group
The Royal HZPC Group is a global market leader in potato breeding, seed potato trading, and potato product concept development. Headquartered in the Netherlands, the company offers a comprehensive suite of services and innovations designed to help its partners succeed in a rapidly evolving agricultural landscape.
In 2024, HZPC achieved Royal status—becoming the only seed breeding company in the Netherlands to receive this honor from the Dutch monarch. This prestigious title was granted in recognition of the company’s 125 years of excellence and impact in the global potato industry.
HZPC Americas Corp. operates as the North American arm of the Royal HZPC Group. The team collaborates with potato growers, seed dealers, packagers, processors, distributors, marketers, and value chain partners to deliver industry-leading genetics, agronomic support, and market-driven solutions.
Looking Ahead
The addition of Sean Davenport marks an exciting step forward in HZPC Americas’ ongoing efforts to elevate its presence in North America, invest in industry talent, and deliver on its promise of sustainable innovation.
With a clear focus on partnership, inspiration, and genetic excellence, HZPC Americas is well-positioned to help shape the future of potatoes—one connection at a time.
Contact:
Sean Davenport
Sean.Davenport@hzpc.com